The Blog
Our point of views on iGaming, exclusive interviews of iGaming Executives and event summaries.
Structuring a worldwide growth : frameworks for team efficiency.
Table of contents iGaming organisational specificitiesFor Affiliates:For Operators:Managing Organizations During Hypergrowth and International ExpansionFrameworks for successful localizationThe Tribe Model: A…
Unlocking Growth in iGaming with Venture Building
Table of contentsWhy Venture Building is a game-changer for iGaming companies ?1. Diversification of Revenue Streams2. Increased Agility and Innovation3.…
Unlocking business potential through the Modern Misogi Approach : a New Year’s strategy for iGaming success.
Table of contentsWhat is the Modern Misogi approach?Why the modern Misogi approach is perfect for iGaming ?1. Focus amid complexity2.…
The strategic importance of a Chief of Staff for iGaming Executives
Table of contentsAI in Personalization: Evolving Beyond Basic RecommendationsAdvanced AI recommendation enginesBehavioral Analysis: A versatile tool for security and responsibilityFraud…
Exploring what AI has to offer in iGaming and what could be the trend for 2025
Table of contentsAI in Personalization: Evolving Beyond Basic RecommendationsAdvanced AI recommendation enginesBehavioral Analysis: A versatile tool for security and responsibilityFraud…
Overcoming regulatory challenges in iGaming
Table of contentsThe evolving landscape of iGaming regulationsThe perils of dependencyStrategies to anticipate and prepare1. Conduct comprehensive risk assessments2. Align…
Succeeding in Post-Merger Integration (PMI) in the iGaming Industry
Table of contentsAvoiding the pitfall of moving too fastKey Risks:Building the best PMI TeamAddressing corporate culture integrationBest Practices:Streamlining redundancies: systems,…
How to successfully navigate the editorial shift as a Gambling Affiliate
Table of contentsIntroductionThe strategic reason for the editorial shiftThe threat of over-reliance on SEO algorithmsBuilding evergreen content for long-term growthOperational…
Leveraging Data to Stand Out in the Gambling Industry: Key Data Types and Their Competitive Advantages
Table of contents1. Behavioral Data: Understanding Player Habits2. Demographic and Socioeconomic Data: Refining Segmentation3. Transactional Data: Security and Financial Performance4.…
Navigating through the troubled waters of the Affiliation Market
Table of contentsWhat is driving these impacts? Are all affiliates affected?Heavy dependence on SEOA consolidating marketA complex diversification strategyThe Impact…
Getting ready for Online Casino in the French market
Table of contentsHistory of the French Casino MarketInitially, a measure to enhance rural activities & to develop seaside resortsMoving forward…
Product Marketing Management (PMM) as a Differentiation Factor for Gambling Operators
One of the few industries still experiencing real growth, with markets opening year after year, the gambling industry faces numerous…
Bridges between #1 : iGaming and Banking
Table of contentsParallels with the Banking SectorLike iGaming, a sector dependent on regulation.Challenged by Consumers Projected to reach $368 billion…