Media companies have faced unprecedent challenges through the last decade, making their revenue sources at risk, needing them to rethink their strategies. Some have made the choice to rely completely on a subscription-based model, others are still highly dependent on advertising. There is a world of opportunity for them. That’s why we designed our consulting services to empower medias through their communities.
Our approach is tailored to address the unique needs of each media we support, ensuring sustainable growth in a de-risked environment.
What we do for media businesses
Diversifying
- Diversification strategies in order to grow new revenue pillars.
- Tailored strategies to make the most of results, in no time, without forgetting your core business.
- Revenue sources that the company will own, not adding a new dependancy
Delivering
- Surrounded by tech experts allowing CMS Migration (ARC XP, WordPress, Custom…)
- A solid experience in Community-based Product and Project Management
Optimizing
- In a fragile environment, being able to optimize and rationalize is critical.
- Ressources, tools, freelancers, CMS and partnerships are key performance factors that must be aligned with your ambitions to ensure delivering the strategy you chose.
- Certified in Lean Management, Lean Six Sigma, SAFe.
Growing & retaining
- A strong network of medias that are for sale, allowing our clients to reach new communities around the globe.
- Developing retention strategies so your audience keeps coming
Our convictions on the Media landscape
All medias are facing the same challenges, with the decreasing CPM in ads, the SEO traffic declining, and the risks aggregators and search engine represent. Traffic decrease, revenues fall. Still, we’re convinced that there are multiple opportunities to explore around video, social networks, affiliation, influencers and tech.
AI is great for aggregating and summarizing. Let’s build something that will bring revenues that no AI can copy.
Our positioning
Our strong experience in product development, marketing, and corporate development help us having an innovative approach for building new revenue pillars for medias. Based on their audience and communities, we design new systems for long terms growth.
We are not replicating anything done before. We’re using our diversified background to build something new for our clients.
We bring a fresh air, allowing C-levels to make a step-back from their daily routine and think differently.
Our approach is end-to-end, result-oriented and straight forward.
We’ve worked with
The kind of projects we ran…
We diversified the portfolio of an affiliate, really depending on websites and SEO, with Youtube Channels, Telegram Groups, PPC strategies.